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Mobile Responsive Website and Apps
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Mobile marketing is growing at an amazing rate and will continue to grow with an increased pace. Mobile search is becoming a trend for customers to do their shopping especially for local products and services. As a result, mobile optimized web design is going to be a necessity for your success. Traditional websites do not work well on mobile devices and smartphones. Mobile responsive websites, mobile apps and mobile website advertising allows you to extend your information beyond traditional laptop or PCs access. By using a QR (Quick Response) code to link to the mobile site, you can place these codes anywhere and everywhere for your potential customers to scan. Your regular website will also be redirected to the mobile responsive website when found on any search engine through a smartphone or mobile tablet.

Locla Media Solutions Mobile Website

Here are some statistics that prove Mobile is a valuable resource to invest in: (bluecorona.com)

The State of Mobile Advertising

  • Users spend 25% of their total offline and online media consumption time on mobile, yet advertisers only devote 12% of their budgets to mobile (Boston Consulting Group, 2017)
  • Leading marketers are more than 3X as likely as the mainstream to be significantly increasing their investment in mobile customer experience (Google, 2017)
  • 87% of Facebook’s advertising revenue comes from mobile (AdWeek)
  • It’s estimated that U.S. mobile search spending will reach $25.11 billion in 2018 and $28.25 billion in 2019 (AUM Core)
  • 68% of companies have integrated mobile marketing into their overall marketing strategy. (Salesforce)
  • 71% of marketers believe mobile marketing is core to their business (Salesforce)

Mobile Search and SEO Stats

  • 42% of all mobile brand experiences involve search (Google, 2017)
  • 79% of keywords overall and 47% of keywords in positions 1-20 rank differently in search on mobile and desktop SERPs (BrightEdge, 2017)
  • 35% of the time the first page that ranks for a domain on a query is different on mobile and desktop SERPs (BrightEdge, 2017)
  • 53% of mobile website visits are abandoned if a mobile site takes longer than three seconds to load. For every one second delay in site load time, conversions fall by 12% (Google, 2018)
  • The average mobile webpage still takes 15.3 seconds to load (Google, 2018)
  • 3 in 4 smartphone owners turn to mobile search first to address their immediate needs (Google, 2017)
  • “Same-day shipping” searches on mobile spike first thing in the morning (Google, 2017)
  • Search interest in ”open now” has tripled in the past two years (Google, 2017)
  • More than half of searches related to auto parts, services, and maintenance come from mobile (Google, 2017)
  • Google has seen 1.5X more mobile searches ending with “to avoid” in the past two years
  • Nearly 1/3 of all mobile searches are related to location (Google, 2016)
  • Google drives 96% of mobile search traffic, followed by Yahoo at 2% and Bing at 1%. Google Search is also one of the most popular mobile apps in the United (NetMarketShare)
  • In 2017, mobile devices account for 61.9% of Google’s paid-search clicks – up from 53% in 2016 (iProspect)

Mobile Marketing and Ecommerce

  • Mobile can fast-track time to purchase by 20% through facilitating efficiencies in decision-making and enhanced team collaboration, particularly with more complex purchases (Google, 2017)
  • Over 40% of online transactions are now done on mobile (Google, 2017)
  • Mobile searches related to “same-day shipping” have grown over 120% since 2015 (Google, 2017)
  • Nearly 2/3 of smartphone users are more likely to purchase from companies whose mobile sites or apps customize information to their location (Google, 2017)
  • Smartphone users are 50% more likely to expect to purchase something immediately while using their smartphone compared to a year ago (Google, 2017)
  • 91% of smartphone owners purchased or plan to purchase something after seeing an ad they described as relevant (Google, 2017)
  • When people have a negative brand experience on mobile, they are 62% less likely to purchase from that brand in the future than if they had a positive experience (Google, 2017)
  • 70% of smartphone users who bought something in a store first turned to their phone for information about a purchase (Google, 2017)
  • 35% of people who searched on their phone spent more than they expected in the store (Google, 2017)

Has your company experienced any of these benefits from being mobile ready?

If NOT Call Us: 888.673.7573 (The Call is Free, But Our Advice is Priceless)

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